July 02, 2024
When it comes to choosing a vibrant, versatile, and well-connected location for meetings and events, Atlanta, Georgia, stands out as a top contender. Known for its rich history, diverse culture, and southern charm, Atlanta offers a unique blend of modern amenities and traditional hospitality. The city is situated in the Deep South of the southeastern United States among the foothills of the Appalachian Mountains, at an elevation of just over 1,000 feet (300 m) above sea level. It features unique topography that includes rolling hills, lush greenery, and the densest urban tree coverage of any major city in the United States.
Recommended venues
- Georgia World Congress Center
One of the largest convention centers in the United States, the Georgia World Congress Center (GWCC) offers over 1.4 million square feet of flexible space. With its state-of-the-art facilities and central location, GWCC is ideal for large conferences, trade shows, and exhibitions.
- The Fox Theatre
For a touch of grandeur and history, The Fox Theatre is a must. This 1920s movie palace now serves as a premier venue for concerts, Broadway shows, and private events. Its stunning architecture and luxurious interiors provide a memorable backdrop for any occasion. - Porsche Experience Center
For a unique and extraordinary venue, the Porsche Experience Center offers an upscale, adrenaline-fueled experience. Groups can enjoy meeting spaces with views of the track, team-building activities, and even test drives on their renowned track. - Atlanta History Center
Set on 33 acres in the heart of Buckhead, the Atlanta History Center combines historical exhibits with beautiful gardens and event spaces. It's perfect for groups looking to incorporate a bit of culture and history into their event. - The Stave Room
Located at American Spirit Works Distillery, The Stave Room offers a unique, rustic-chic space for corporate events, galas, and social gatherings. With its soaring ceilings, exposed brick, and polished concrete floors, it provides an industrial yet elegant atmosphere.
Recommended sites and fun facts
- The BeltLine
Atlanta’s BeltLine is a massive urban redevelopment project that, once completed, will connect 45 neighborhoods via a 22-mile loop of multi-use trails, parks, and transit options. It’s perfect for group walks, bike rides, or segway tours. - World of Coca-Cola
Discover the history of one of the world’s most famous beverages. This interactive museum offers a fun and informative experience for groups of all sizes, complete with tastings of Coca-Cola products from around the world. - The Varsity
An Atlanta institution since 1928, The Varsity is the world's largest drive-in restaurant. It’s a quirky, fun spot for a casual group outing where everyone can enjoy classic American fast food. - Fun Fact: The Phoenix City
Atlanta is known as the “City of trees” or "City in a Forest" due to its abundance of trees, and also as the "Phoenix City," symbolizing its rebirth after being nearly destroyed in the Civil War. This spirit of resilience and renewal is woven into the city’s fabric.
Swan house in the Botanical Gardens
BeltLine
Botanical Gardens
Connectivity and transport
Atlanta is a major transportation hub, making it incredibly accessible for attendees from around the world. Hartsfield-Jackson Atlanta International Airport is one of the busiest airports globally, offering direct flights to over 150 U.S. destinations and more than 70 international cities. Within the city, MARTA (Metropolitan Atlanta Rapid Transit Authority) provides convenient public transportation options, including buses and rail services, ensuring seamless connectivity across the metropolitan area.
Recommended activities for groups
- Escape rooms
Atlanta boasts several top-rated escape rooms, perfect for team-building exercises. Options include The Escape Game Atlanta and Paranoia Quest, where groups can work together to solve puzzles and escape themed rooms. - Atlanta Botanical Garden
A lush oasis in the city, the Atlanta Botanical Garden offers guided tours, seasonal exhibits, and beautiful spaces for group activities and events. It’s an excellent venue for an afternoon of relaxation and exploration. - High Museum of Art
For a dose of culture, the High Museum of Art features an extensive collection of classic and contemporary art. Group tours and private event spaces make it a sophisticated choice for corporate outings. - National Center for Civil and Human Rights
This museum is dedicated to the achievements of the civil rights movement in the United States and the broader worldwide human rights movement. The center hosts a number of exhibitions, both permanent and temporary, that not only tell the history of the civil rights movement in the United States, but also how that period is related to more contemporary human rights struggles around the world. - Atlanta Braves Game
Catch a baseball game at Truist Park, home of the Atlanta Braves. Group tickets and suites are available, providing an exciting and social environment for colleagues and friends to bond over America’s favorite pastime.
Major events in Atlanta
Atlanta has hosted a variety of high-profile events, including the GBTA Convention, and the Dragon Con, an annual pop culture convention, attracting visitors from far and wide. But also these less recent ones:
- NCAA Men’s Final Four in 2020, though it was unfortunately canceled due to the pandemic, highlighted Atlanta’s capacity for large-scale sports events.
- Super Bowl LIII in 2019, which brought thousands of visitors and showcased the city’s hospitality and event-hosting capabilities.
- 1996 Summer Olympics, the fourth Summer Olympics to be hosted by the United States, marking the 100th anniversary of the 1896 Summer Olympics in Athens, the inaugural edition of the modern Olympic Games.
What makes Atlanta unique
Atlanta's unique charm lies in its blend of historical significance and modern vibrancy. The city’s role in the Civil Rights Movement, marked by sites like the Martin Luther King Jr. National Historical Park, adds a profound depth to any visit. Additionally, Atlanta’s flourishing culinary scene, eclectic neighborhoods, and commitment to arts and innovation make it a dynamic destination for events of all kinds.